Westphalia shows its innovative power at the Hanover Fair
At the Hanover Fair, the largest industrial show in the world, local companies show what is currently technically feasible.
Bielefeld/Münster/Hanover (be) – Artificial intelligence, sustainability and independent energy supply: The Hanover Fair (until June 2nd), which starts next Monday, shows what is currently feasible in industry – and what the future topics are. Many well-known names from the region are present at the largest industrial show in the world.
Exhibitors include Claas, Miele and Beckhoff. 24 companies, research institutions and networks will be showing approaches and solutions for tomorrow’s industry at the OWL joint stand (Hall 11 B23). The Chamber of Crafts in Münster is also organizing a joint appearance. Seven craft businesses from the chamber district are involved. A total of 2,500 exhibitors from 53 countries are presenting themselves at the Hanover Fair this year. More than 220 companies from North Rhine-Westphalia are taking part.
“The joint appearance at the Hannover Messe is an excellent business card and the best location marketing. Here we can show what innovative strength the region has to offer in business and science,” says Wolfgang Marquardt, authorized signatory of OstWestfalenLippe GmbH, about the expectations of the trade fair appearance.
Among other things, a marketplace for industrial apps will be presented at the joint stand. The background Almut Rademacher, Managing Director of OWL Maschinenbau: Modern machines are controlled with various apps – similar to smartphones. Problem: Every machine manufacturer has its own apps. Apps from all manufacturers can be called up on the new marketplace in particular – this is user-friendly and “unique in Germany”, as Rademacher emphasized.
The so-called “Industrial App Marketplace” is being developed jointly by companies in the region, including Weidmüller (Detmold) and Wago (Minden) with the Smartfactory OWL, the Centrum Industrial IT and OWL Maschinenbau.
The Rietberg start-up JoBooking makes a single contribution against the shortage of skilled workers. This is a recruitment platform for junior staff that brings companies, schools and young people together. All tasks of digital and analog recruitment are bundled. The platform is supported by interactive displays in schools, where young people can find out about job descriptions, employers and apprenticeships. You can apply directly for an internship via a button. Teachers can use JoBooking in class from the eighth grade – and thus make career orientation tangible. In this way, the young people can possibly get to know potential employers.
Günter Korder, managing director of the business cooperation It’s OWL, explains the advantages of working together in local networks: “We develop a solution together and show that it works.” Only then was the concept publicly presented and offered. In this way, medium-sized companies can also develop competitive products. “So we don’t have to hide from the elephants, the big companies in the industry,” Korder is convinced.
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