Martin Zahariev suggested that an agency at the Ministry of Culture should work for Brand Bulgaria
To create an Agency under the Council of Ministers to deal with the creation of Brand Bulgaria. This was suggested by Martin Zahariev, Deputy Chairman of the National Board of Tourism /NBT/1 during the forum of “Standard” “Brand Bulgaria. Touch the Miracles”.
To this end, he appeals for assistance to the policies popular in the chamber from the executive and legislative branches.
“The need is ripe. Bulgaria is in all the rankings with “best”, but from the back to the front. We need common efforts to account for the trend. We need common rules for advertising our country, and not like now the attachés across the country to You must have a unified broadcast to the world. All this must happen through the institutions that have full competence, such as the National Assembly, the Council of Ministers and the presidency. MC,” said Martin Zahariev. He pointed out that Vice President Iliana Yotova, who is the patron of The national campaign “The Miracles of Bulgaria” can also help.
“A country’s reputation takes centuries to build, but it can be destroyed in a few minutes. We can no longer allow the chaos to operate. Our performance at the Dubai Expo was a complete circus. That’s why there needs to be subordination and coordination,” Martin Zahariev is emphatic.