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BULGARIA

Lidl is #1 in retail in Bulgaria, according to the TOP Employers Institute

Sugar Mizzy February 1, 2023

Lidl is the best employer in the retail sector in Bulgaria. This is indicated by the TOP Employers Institute, an international organization, after at the end of January, for the consecutive year, the awarded companies all over the world earned the prestigious TOP Employer 2023 certificate.

For the fourth year in a row, Lidl Bulgaria received the award. With a total result of 92.44%, the company is the only retailer in the TOP 3 of the best employers in Bulgaria. The chain achieves a maximum score of 100% in topics such as business strategy and people management strategy, leadership, work environment, vision and values.

Also the company’s strong performance internationally – the chain’s total score is nearly 12% above the industry average in Europe and over 7% better than that of all awarded TOP employers in the world for 2023.

The TOP Employer certificate is one of the most prestigious employer awards. To be awarded after a thorough independent audit of the company’s HR policies. The analysis covers more than 20 topics in 6 key areas: people management, work environment, attraction, development, engagement and engagement.

The certificate is proof that a company applies globally established and proven employer practices.

“We achieved even better results, and in a year that was not easy. We have invested even more effort in caring for our employees. We opened new stores, set foot in new cities and in one year our team grew by nearly 10%. So today we have 4041 employees”, commented Milena Dragiiska, CEO of Lidl Bulgaria.

In 2022, Lidl Bulgaria provides twice the financial bonus for all its employees and increases the value of food vouchers to a maximum amount of BGN 200. In addition, the benefit package is enriched – employees and students receive a set of study materials and a preferential discount for the platform Learn.

Training is the other key area in which the company annually invests a 6-figure budget. Lidl implements a comprehensive talent management program that covers all employees and as part of this everyone has their own individual development plan. Through focused leadership programs, personnel in the company are developed and guided. The result of all the chain’s targeted and long-term efforts in this direction is that more than 70% of the management staff in the chain’s stores are people who have developed from within.

With all these measures, the company’s position as the leading employer in the industry is once again confirmed. The award received ranks Lidl Bulgaria next to Lidl divisions in a total of 27 countries, which were also distinguished by the TOP Employers Institute. Among them are countries such as Germany, France, England, USA and others.

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