Vienna, the city of innovation – ADVtraining.it
In the spirit of the Vienna Universal Exhibition, which celebrates its 150th anniversary in 2023, the Vienna Tourist Board wants the city to play its role as an innovative, modern and future-oriented metropolis. With the complaint ‘Vision and restart – 150 years after the Universal Exhibition in Vienna‘, the city proves this by being always in constant motion.
In fact, 2023 will hold many surprises: the biggest will come by the end of the year with the reopening of Vienna Museum in Karlspaltz square, after a complete renovation. Also of great importance is the opening of Panorama Viennaa new exhibition center in the area of Prater, in which gigantic 360-degree analog circular paintings will be exhibited. Vienna is preparing to become the ‘city of tomorrow’, as described by the urban development expert and futurologist Andrea Reiter. “The city of the future will be a habitat in which, in 2050, 70% of people will live but in which there will also be innovative solutions for the problems of tomorrow – says Reiter – the city of tomorrow will be intelligent and regenerative, it will intertwine digitalisation and decarbonisation, living and working, urban and natural space. The city of tomorrow will be hyperlocal and people will produce food on the rooftops; the energy will be exchanged via blockchain“. All that projects a still distant future, but much more tangible will be the extraordinary exhibitions that will be held in Vienna in 2023, from the anniversary of Lobmeyr’s birth and the universal oriental art exhibition to celebrate the exhibition at the Museum of Applied Arts. to the extraordinary program on the Universal Exposition and to the room dedicated to Weltmuseumup to the extraordinary review ‘Women at work ‘, on women at the Universal Exposition, at the Technical Museum. Highly anticipated in 2023, and more precisely in April, also the inauguration of the Strauss Housea combination of museum, concert hall and gastronomy with a unique, historical location Casino Zogernitz; obviously everything will be about the Strauss dynasty. Viennese craftsmanship will also be a great protagonist next year: do not miss the anniversary of the opening of the Lobmeyr company in its flagship store in Kärntner Straßein the first half of 2023, the aforementioned extraordinary exhibition ‘200 years of Lobmeyr‘ to the MAKin June 2023, the celebration of the 150th anniversary of the opening of the AE Köchert jewelry store in its headquarters Neuer Markt, expected for the first half of 2023, and finally the celebration for the 150th anniversary of the Jarosinski & Vaugoin silverware, which was also present at the Universal Exposition. As far as Viennese hospitality is concerned, it is impossible not to mention the imperial patisserie Gerstner, who was responsible for the catering, on the occasion of the 150th anniversary of the Universal Exposition. TheImperial HotelThe Landtmann coffee and the Hansen Kempinski Palace. In the future, to stay on the hotel theme, the opening of 3 new hotels is planned, theHotel Indigo ViennaThe Rosewood Vienna and the The Great Lion. The area where the Universal Exposition took place in 1873 will be waiting to be discovered with a mix of modern Vienna, green Vienna, classic Vienna and top quality gastronomy that will gravitate around it, with the Messe ViennaThe Campus WU, Viertel Zwei, Stuwerviertel, Trabrennbahn And Gruner Prater And Wurstelprater who will dress up and become the focal points of the celebrations and expo themed reviews.
In 2023, however, the famous Viennese water will also and above all be celebrated. In fact, the Vienna aqueduct was built at the time of the Universal Exposition, and to celebrate the 150th anniversary of this great work, the Vienna Water Festival will be held in June 2023; instead, starting from October 2023, a commemorative fountain of the Gelatin group will be opened.