Lodyss consolidates its seduction capital
In a dynamic of local consumption that grows stronger every day, the Lodyss brand – mineral water produced by Brasserie Nationale – seems to be able to stand out after only 18 months of existence. It thus won the award for the best launch of the last 3 years estimated following the study by the company Why Insight Company.
Since 2016, Why Insight Company has been measuring the performance of brands present on the Luxembourg market. The 15 very varied sectors that she may be interested in are: cars, car dealers, insurance, banks, water, beers, furniture stores, paints, supermarkets, Luxembourg white wines, crémants, travel agencies, pasta, non-alcoholic drinks , telecommunications.
“Lodyss has succeeded in becoming the preferred innovation of Luxembourgers. No other local innovation launched in the last three years in Luxembourg has succeeded in obtaining such a level of appreciation. This award confirms the confidence that consumers have placed in our brand: indeed, since its launch, more than 27 million glasses have been drunk by Luxembourg consumers ”, specifies the management of Brasserie Nationale.
As a reminder, Lodyss relies, among other things, on the purity and the glacial origin of its waters, kept away from any human pollution and certified zero nitrate and low in sodium. Specialist in sustainable production. A good reputation which is therefore confirmed once again at the start of 2022.
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