Payment platform Adyen opens the pop-up store The Store, which is located on the ground floor of Adyen’s new office on the Rokin. The Store is a space where Adyen and its customers bring the retail experience of the future to life. The position of the store changes: every few months, another of Adyen moves into the building. Amsterdam fashion brand Fabienne Chapot has the scoop and is setting up an interactive shopping experience to celebrate its fifteenth anniversary.
“In honor of our fifteenth anniversary, we are carrying out the mission that has been central since the company’s wild founding: to bring positivity, color, and energy. It’s fantastic that we can bring this to life in Adyen’s new office,” said Fabienne Chapot, founder and CEO of Fabienne Chapot. “Adyen has been a valuable partner since day one. The opportunity to be Adyen beautiful’s first customer in this pop-up space is the crown on a valuable collaboration, in which we continuously focus on applying the best customer experiences together.”
“The Store gives our customers the opportunity to test our unified commerce technology right in the center of Amsterdam,” said Ingo Uytdehaage, CFO of Adyen. “We are in the process of making Fabienne Chapot the first customer to attract The Store. Together we show what the future of retail looks like.”