In Turkey, the target is 100-110 and 20-25 new sales points.
Hosting its visitors at the Istanbul Furniture Fair, Doğanlar Furniture Group announced its targets for 2023 with its 4 brands.
While the targets for 2023 are aimed at 7-7.2 billion TL at the level of 85-90 percent, the projection for the share of exports in consolidated sales revenues is at the level of 12-15 percent. In addition, 100-110 new sales points in Turkey and 20-25 new sales points abroad are targeted in 2023.
Doğanlar Furniture Group, one of the most successful groups in the furniture industry with the brands Doğtaş, Kelebek, Lova Bed, Kelebek Kitchen Bathroom and Ruum Store, announced the results of 2023.
It was a successful year in which the 2022 target was achieved
Doğanlar Furniture Group CEO İsmail Doğan said, “We are expecting a place with our brands at the Istanbul Furniture Fair. 2023 is an important year of breakthrough for us. Our target is 100-110 new sales points across Turkey and 20-25 new sales points across the border,” he said.
Doğanlar Furniture Group CEO İsmail Doğan, stating that he will be relevant to the subject, said, “The year 2022 has been a successful year for us. While we realized a large percentage of the target we set, we closed the year if our turnover was above our targets. In our 2023 budget; We expect a consolidated sales increase of 85-90%, a consolidated sales revenue of TL 7-7.2 billion, a consolidated EBITDA margin of 14-15 percent and a net financial indebtedness-EBITDA ratio of 1.00-1.50x,” he said.
Noting that Doğanlar Furniture Group has met with more than 650 customers today, Doğan stated that they aim for 100-110 new sales points in the country and 20-25 new sales points abroad in 2023, adding that they will spend 5 percent and 8.5 percent of their consolidated sales revenues. marked.