Bokrétaavató on Darabos Street: Hungary’s first rural Hilton opens in Debrecen
According to tradition, the participants of the project celebrated with a bushret that the structurally finished building had reached its exact point. It was also announced that it was new Darabos Street hotel it will be called the Hilton Garden Inn Debrecen City Center.
As stated, the goal from the beginning was to build a modern and energy-saving hotel that fits the historical city center. György László, the managing director of Tetrecen Real Estate and Real Estate Brokerage Kft., also said that they are proud of the cooperation chosen by the world’s leading hotel chain to open the first rural Hilton in Hungary.
According to Malgorzata Morek, Hilton’s Eastern European development director, they are very excited to have brought the Hilton Garden Inn to Debrecen, which is one of the fastest growing brands in their portfolio. As it turns out, they will offer affordable accommodation and the award-winning hospitality that you can expect from the Hilton.
Hilton hotel was built in Cívisváros under the name Hilton Garden Inn Debrecen City Center; this was announced at midday on Wednesday at the inauguration of the ready-made building.
The foundation stone of the 101-room, 7-story hotel was laid more than a year ago and will be completed by the end of 2023.
– This is the first rural member of the world’s leading hotel chain in Hungary. A modern, energy-saving hotel is being built that matches the historic city center, rather than worthy of its surroundings – as stated by György László, managing director of the investment company Tetrecen Kft.
– Debrecen is already on our business radar, we understood the potential inherent in a large number of leisure travelers – said Malgorzata Morek, Hilton’s Eastern European development director, at the opening ceremony. As he said, Hilton is the world’s leading hospitality and hotel industry company, represents about 18 global brands, and has welcomed more than one billion guests during its hundred years of existence. Its portfolio includes more than 7,000 properties, 1.1 million rooms in 123 countries. It has 500 properties in Europe and more than 200 are under construction. The company is growing significantly in Europe and Hungary as well. – Apart from Budapest, we will also be present in Debrecen with an elegant but affordable Hilton Garden Inn brand of hotels. It is one of the most dynamically developing brands in Europe, chosen by investors because such hotels offer outstanding hospitality with excellent returns. Hilton Garden Inn can adapt to many different markets and is the most popular among those who want to combine quality with good value, added Malgorzata Morek.
Although “the weather is gloomy and the international situation is increasing”, according to Mayor László Papp’s experience, those thinking about Debrecen have a kind of positive vision: they want to develop and invest in the city. He believes that one of the most important proofs of this is Hilton’s new hotel.
Debrecen is one of the most dynamically developing settlements in our country over the past two and a half decades, but it has really crossed national borders, becoming a big city with an absolute regional impact here in Eastern Hungary. Our economic development processes are both exemplary and unprecedented: in the past 8 years, more than 10 billion euros of working capital has arrived and is arriving in Debrecen. It is said that one job in the automotive industry generates four other jobs, and obviously these economic development processes are related, that Hilton’s investment can be realized in Debrecen because the city is economically ripe for this challenge, for a hotel of this quality to be built here, he said. a mayor. He reminded him: the Debrecen tourism market is not standing on one foot, and the Debrecen-Tisza-tó-Hortobágy region is the third most touristic region after the 11 domestic tourist regions Budapest and the Balaton region. – In addition to wellness tourism, conference tourism and the increase in the number of guest rooms related to the economic growth of the city play a very important role. In this regard, the following years will be even more intense, which will ensure that Hilton also feels comfortable here. Although the energy situation presents new challenges in the industry, the fact that new hotels are being built in Debrecen shows the belief in a positive future – László Papp was hopeful.
Péter Horváth, CEO of the Hungarian Tourism Agency, considers the Hilton investment to fill a gap as well as an excellent and large-scale project. According to him, Debrecen has a decisive role in domestic tourism, and this development will also have a decisive importance in international business tourism. He noted: the new hundred-room hotel that was recently handed over in Cívisváros brings “great numbers”.
Presented in important tourism months: in the first 10 months of 2022, 173,000 guests arrived in Debrecen, who spent 463,000 guest nights here. Domestic tourists accounted for 57 percent, but the interest of foreigners is also increasing, the turnover of 198,000 foreign guests measured in September and October this year is 62% higher than the previous year. For example, five times more guest nights were registered from Israel than in the same period last year, but the German sending market was also significant, with a 25 percent increase. Second, the data is still encouraging: 40,000 guest nights booked in Debrecen by the middle of November, and 64,000 reservations by December, which means that twice as many people will come to Debrecen throughout the year as last year.
– There is therefore a need for capacity expansion – emphasized Péter Horváth. “With its smart, energy-saving operation, Hilton’s hotel will lead the way even in challenging times,” he added.
SzT