Apple shot an ad in Prague. This time he chose the National Technical Library – MobilMania.cz
Apple released an ad for the fresh 3rd generation iPhone SE right after Tuesday’s keynote. And as is a nice tradition, this year Apple went to the Czech Republic to shoot. The advertisement for the most affordable iPhone was shot in Prague. Already the first shot from the advertisement points to the inscription of the library, which will give a very hint. Look at. Do you know?
This is the National Technical Library in Prague in Dejvice. Apple won this time – English inscriptions, foreign license plates were added, the bus looks Czech, but the name of the displayed stop bears the word Avenue, pedestrian traffic lights are classic American, as well as yellow taxis.
The National Technical Library in Prague is building in the background
But the Czech actor probably also starred in the commercial. Does a tall gentleman with a flower on the bus also remind you of Pavel Šimčík? You may know from many Czech films or series. So it seems that Apple is still satisfied with the Czech production …
And once again Prague
The mentioned advertisement is not the only thing that Apple shot in Prague. During the keynote, we saw an action clip after the premiere of the new iPad Air, complete with a number of effects, and the attentive viewer did not miss the fact that the streets, parks and interiors are somehow familiar. This time we do not dare to identify specific places, everything is in the dark and moving…
Minimálně but at least this looks like a typical Prague sign called a street.
After all, see for yourself. Keynote I attach the record below, the clip starts at 22:34.