The new youth of Rouvenat » The economic and political newsletter of PACA
When four entrepreneurs decide to revive a fine jewelry house that has been dormant for many years, the challenge turns out to be exciting. To concentrate.
A true jewel of the Second Empire, the Rouvenat House took on the threshold of the Third Republic, after having achieved great success in France and abroad. Coralie de Fontenay, Frédéric de Narp, Sandrine de Laage, and Marie Berthelon, each of whom has acquired solid experience in jewelry in their own field, particularly at Cartier, is betting on reviving this sleeping beauty, using the new codes of luxury.
With the company Luximpact that they set up, they have given themselves the mission of reviving dormant houses, a wealth of archives and abundant stories, and updating them. After having won a first success with Vever, emblematic of Art Nouveau, they turned to Rouvenat, a jeweler who seems to offer great promises to be reborn in a modernized and ecological version. Indeed, sensitive to the protection of the environment, they wish to apply co-creation, recycling, etc., to their vision of current jewelry.
Rouvenat, a flamboyant story
Jeweler with a bright future, Léon Rouvenat crossed the 19th century like a comet. When in 1851, he went to London to present his jewelry collection at the 1st Universal Exhibition, at the Crystal Palace, he quickly realized how prosperous and inventive the Second Empire would be. With his ingenuity and virtuoso talent, he quickly achieved great success. Ahead of his time, he opened the first factory in Paris at 62 rue d’Hauteville.