San Marino Outlet Experience, the unique destination
In the search for unique destinations, full of events and experiences, easily accessible for European and non-European tourists at the center of the numerous and ambitious Italian destinations, it finds space San Marino outlet experience together with the Republic of San Marino.
A clear combination that of the San Marino structure with the territory to which it belongs, a clear proposal for those who choose to visit San Marino and the surrounding areas.
There shopping destinationin fact, it is an important player in the seasonal adjustment of tourism thanks to the work done by an office also in relations with the key players in national and international tourism. Relations that are now bearing fruit also in terms of market diversification.
“We live with Italian and European customers, but tourists from East Asia and the Middle East are no longer rare, as in the period of the health emergency”, observe from San Marino Outlet Experience.
One thing is certain: to attract new types of customers, the Outlet must also transform itself and to evolve: “The big brands have their attractiveness – they explain -, but customers can also do it for aesthetics, style and, especially in summer, for events”.
An all-round experience, therefore, that cannot learn from supporting the promotion bodies in order, explains San Marino Outlet, to “design synergistic initiatives that they know how to be mutually towing “.