Kaufland Bulgaria with a themed installation in support of urban culture
For the second consecutive year, Kaufland Bulgaria is a partner of the festival The rivers of Sofiawhich is organized this Saturday and Sunday by The team. The event transforms the bed of the Vladaiska River near the Lion Bridge for two days into a place for music, dances, exhibitions, shows, children’s and sports activities. The support of the festival is part of the actions that the retail leader in our country undertakes to support the modern urban environment and ennoble deserted urban spaces.
The guests of the event will be able to immerse themselves in a non-standard installation of soft red armchairs, scattered in different places of the festival area, prepared by the Kaufland Bulgaria team. Through it, the company wants to remind that the effect of change is floating and it is up to each one of us to make the city rivers more cozy and hospitable – following the example of a number of world cities.
Within the framework of the festival, visitors will be able to enjoy an extremely rich program that brings to life the concept of maximum utilization of the capital’s rivers and the transformation of their bed into active use of linear parks. All activities of the event are free of charge for residents and guests of the capital.
You can see the entire program of the festival here: The Rivers of Sofia 2022 | Facebook
The largest retail chain in our country, Kaufland Bulgaria, donates to the residents and guests of the city of Ruse 10 benches with educational facts about the river …
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Kaufland Bulgaria
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