Toulouse. L214 activists are preparing a shock action in front of this famous downtown sign
By Alexandra Frenkel
Published on
animal rights association L214 mobilizes on Saturday July 23, 2022 in front of the Monoprix of the Alsace-Lorraine street. Objective : to announce intensive farming methods, considered cruel, chickens from the French poultry chef; the LDC group (Maître Coq, Cailles Robin, Espri Restauration, etc.).
L214 points the finger at the LDC group
“As a heavyweight in the agri-food industry, LDC bears a major responsibility for the conditions in which chickens are raised and for the idea that consumers have of them. However, its false advertisements and communication keep the French in the dark about the real living conditions of these animals: overpopulation, genetic selection, imprisonment for life…”, denounces Brigitte Gothière, co-founder of the L214 association.
A sarcastic scene
This special action invites a fake open house operation. A banner of 5 m² will be confirmed in the city center on which will be inscribed an ironic ” Welcome to the Gaul’s ». Images of the rearing conditions will be unveiled and leaflets distributed in order to reveal the conditions under which poultry are raised by the manufacturer.
![In the leaflets distributed by the association, the inhabitants of Toulouse discover the conditions of poultry farming.](https://static.actu.fr/uploads/2022/07/tract-ldc-1.jpg)
Doubtful breeding conditions
The LDC group is more than 300 million poultry killed per year. “Lame chickens, use of fast-growing animals, presence of decomposing poultry corpses in intensive farms…”: This is what the association denounces.
Saturday July 23, L214 will therefore invite Toulouse residents to sign their online petition, petition who has already received 132,000 signatories. In it, the association asks the agrifood giant to stop the mistreatment and to respect the European Chicken Commitment (ECC) which governs breeding conditions in Europe.
The action will take place in 25 municipalities across France and mobilizes nearly 300 militants of the association.
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