#RRRanniversary: A singular identity
On the occasion of the anniversary of AS Monaco’s new brand, Rise.Risk.Repeat., focus on some of the identity markers that underline the uniqueness of the Principality’s Club.
Since its creation, AS Monaco has always taken daring bets, which have made it one of the most unique clubs in the world and a true reference in French and European football. An iconic diagonal, a stadium built on the sea, an ultra-modern Performance Center…. On the occasion of the #RRRanniversary, focus on three strong markers that make up part of this unique identity.
An iconic diagonal
Entering the life of the Principality of Monaco by marrying Prince Rainier III on April 18, 1956, Grace Kelly left an indelible mark there, notably at AS Monaco. The legendary red and white diagonal jersey is one of them. This one was imagined and created by the Princess herself, in the wake of the first French Cup won in 1960, to replace the red and white striped jersey that the team wore at that time. Dressed for the first time during the 1960-1961 season, this new jersey accompanies the first French championship title won by AS Monaco. It was enough for the Diagonale to be definitively adopted to become over time, and sporting successes, a major element of our Club’s identity, as the new home jersey for the 2022-2023 season reminds us. .
𝗩𝗶𝘀𝗲𝗿 𝗹𝗲𝘀 𝘀𝗼𝗺𝗺𝗲𝘁𝘀 ⛰🇲🇨
👕 The Home jersey @KappaFrance 𝟮𝟮/𝟮𝟯 is available 👉 https://t.co/lwsh1bO2pN#RiseRiskRepeat I #RampinàRiscàRepetà I #KappaSport pic.twitter.com/c74hclRyKk
– AS Monaco 🇲🇨 (@AS_Monaco) May 13, 2022
An ultra-modern Performance Center
An exceptional natural setting, an unobstructed view of the Mediterranean and the stone quarries from which the masses recovered to build the Fontvieille district, the extension of the sea where the Louis-II Stadium is located: since the 1981-1982 season, the the town of La Turbie hosts AS Monaco in a place whose simple name is a marker of the singular identity of the Club. And since the summer of 2021, the professional group has been working within the new Performance Center, an exceptional tool responding to President Dmitry Rybolovlev’s desire to build solid foundations for the Club and designed to meet the search for performance at all levels. levels: sporty, functional, technical, energetic and environmental. Tools dedicated to data collection, medical center, specialized equipment for recovery and rehabilitation, meeting room, auditorium: the Performance Center, integrated on seven levels, constitutes a high-level living space for the professional team and the framing.
The Stade Louis-II, an enclosure built on the water
Built in the early 1980s, returned by HSH Prince Rainier III on January 25, 1985, the Louis-II Stadium is a gigantic 30,000 m² complex, returned to the Fontvieille district, won over the sea a stone’s throw from the old pregnant with the same name. It includes in particular an open-air stadium and a set of sports facilities and premises for different activities. The football stadium is unique in its design, as it is located 8.35m above road level, with the pitch resting on the roof of the car park, while adhering to UEFA standards. The enclosure contains 16,360 seats. A real feat in a space as small as the Principality of Monaco.