Microsoft is the best quality brand to work for in Portugal – Marketeer
Microsoft, Nestlé and Delta are the brands that lead the Employer Brand Reputation ranking, based on a study developed by the consultancy OnStrategy. STUDY OF TRADEMARKS AND THE TARGETED STUDY OF TERMS DISCLOSED THE PROPERTY AND TARGETED DISCOUNTS AND THE STUDY.
On a scale of 100 points, and among more than 500 organizations, only three brands are registered at the level of excellence (with more than 80 points): Microsoft (81.4 points), Nestlé (81 points) and Delta (80 points). .6 points).
The definition of the foundation places in surveys of more than 20 million national citizens, who evaluated 36 references, referring to the dimensions of work, education and services, responsibility, environmental responsibility and social work, government and leadership. Closing the top 10 are Google (79.8 points), Vodafone (77.5 points), EDP (77.2 points), Dinsey (76.7 points), L’Oréal (76 points) , Lego (75.4 points) and Altice (75.3 points).
The remaining brands that complete the list of the 33 highlighted in this ranking are:
- Samsung (74.8 points)
- Apple (74.7 points)
- Mercedes (74.2 points)
- Tesla (73.9 points)
- Jerónimo Martins (73.8 points)
- Mainland (73.6 points)
- McDonald’s (73.3 points)
- Sonae (72.7 points)
- Galp (72.5 points)
- Coca-Cola (72.1 points)
- Eyelash (72 points)
- Super Bock Group (72 points)
- NOS (71.9 points)
- Unilever(71.7 points)
- United Arab Emirates (71.5 points)
- Siemens (71.3 points)
- Sumol Compal (71.1 points)
- Pingo Doce (70.8 points)
- BMW (70.7 points)
- CUF (70.6 points)
- Pfizer (70.3 points)
- PlayStation (70.2 points)
- Vista Alegre (70 points)