Toulouse: do private sales overshadow sales?
“This year, Toulouse has multiple handicaps, insists Antoine Nori, trader. The garbage collectors’ strike, the health crisis and its consequences such as teleworking and the demonstrations that represent Saturdays. How not to dread the arrival of the Wednesday sales a little? “
On January 12, the winter sales start until February 4, which is four weeks to find good deals. Well, almost because Black Friday and private sales have already weakened the consumer’s wallet a little. “The sales no longer have the appeal of yesterday,” remarks Alain Alter, manager of the Soulery boutique. Today many stores display private sales: or this moment is reserved for loyal customers who, thus, can have a priority on the choice of the articles. As a result, the “real” sales that everyone can take advantage of are less attractive ”.
Same opinion for Laurent Lopez, from the Observatoire boutique and representative of the Saint-Etienne district at the Toulouse CCI: “I started my job at the time when we sent invitations to our customers for sales. private, he recalls. One way to thank for their loyalty. And then over the years, through the big brands, this moment became official. Now sales start before Christmas! No wonder the sales are complicated and are falling year after year ”.
According to him, the success of the sales would be the sale of an article with a reasonable reduction: “Beyond 50% of reduction, a freelance does not make any more money. Only chains can get away with it ”.
Telework effect
This merchant also puts forward another argument specific this time to the health crisis: “With teleworking, people dress differently. To work at home, you don’t need elegance. Casual wear is preferred. Many also buy on Internet sites ”.
Antoine Nori, merchant at Victor Hugo recognizes that businesses, excluding food, have experienced a slowdown since mid-December: “With this decrease in customers, we are a little worried about sales, which are no longer, as we know, the revealing barometer of Trade. In addition, the return of the Saturday demonstrations may not help matters. Social movements are still very significant on trade. ”Saturday, in town, some shops were skeptical about the sales on Wednesday:“ Private sales overshadow the sales. Some customers sometimes even ignore the day ”.
“This year, Toulouse has multiple handicaps, insists Antoine Nori, trader. The garbage collectors’ strike, the health crisis and its consequences such as teleworking and the demonstrations that represent Saturdays. How not to dread the arrival of the Wednesday sales a little? “
On January 12, the winter sales start until February 4, which is four weeks to find good deals. Well, almost because Black Friday and private sales have already weakened the consumer’s wallet a little. “The sales no longer have the appeal of yesterday,” remarks Alain Alter, manager of the Soulery boutique. Today many stores display private sales: or this moment is reserved for loyal customers who, thus, can have a priority on the choice of the articles. As a result, the “real” sales that everyone can take advantage of are less attractive ”.
“The success of the sales would be the reduction of an article with a reasonable reduction. Beyond 50% an independent does not make a profit margin”.
Same opinion for Laurent Lopez, from the L’Observatoire boutique and representative of the Saint-Etienne district at the Toulouse CCI: “I started my job at the time when we sent invitations to our customers for private sales, he recalls. One way to thank for their loyalty. And then over the years, through the big brands, this moment became official. Now sales start before Christmas! No wonder the sales are complicated and are falling year after year ”.
According to him, the success of the sales would be the sale of an article with a reasonable reduction: “Beyond 50% of reduction, a freelance does not make any more money. Only chains can get away with it ”.
This merchant also puts forward another argument specific this time to the health crisis: “With teleworking, people dress differently. To work at home, you don’t need elegance. Casual wear is preferred. Many also buy on Internet sites ”.
Antoine Nori, merchant at Victor Hugo recognizes that businesses, excluding food, have experienced a slowdown since mid-December: “With this decrease in customers, we are a little worried about sales, which are no longer, as we know, the revealing barometer of Trade. In addition, the return of the Saturday demonstrations may not help matters. Social movements are still very strong in trade ”.
Saturday, in town, some shops remained doubtful about the winter sales on Wednesday: “Private sales overshadow the sales. Some customers sometimes even ignore the day ”.