At the points of August the online searches for accommodation in Thessaloniki in October
The markets of Israel, Romania and Serbia seem to be important, which have further increased their share of searches.
Interesting facts emerged from research for travel search trends via internet for the Thessaloniki.
In the research conducted by Tourix Marketing For the month of October, the top three countries in terms of search queries for accommodation in Thessaloniki were Germany, Cyprus and the United Kingdom for 2021 as well as for 2020 where the United Kingdom was in second place.
For 2021, the markets of Israel, Romania and Serbia seem to be important, which have further increased their share of searches among other countries compared to 2020.
For October 2021, there was a higher volume of internet searches compared to the demand for accommodation in Thessaloniki similar to the levels of August 2021. from Israel and the United Kingdom. More specifically, there was an increase of 56% from Bulgaria, 323% from Cyprus, 20% from France, 41% from Germany, 73% from Italy, 13% from the Netherlands, 22% from Romania, 197% from Romania Serbia, 16% from the USA and a decrease of 39% from Israel, 29% from the United Kingdom.
For the 11 local monitoring countries we observe a decrease in searches in October 2021 compared to September 2021. More specifically, we had a decrease in searches of 9% from Bulgaria, 9% from Bulgaria, 12% from France, 17% from Germany, 5% from Israel, 6% from Italy, 16% from the Netherlands, 19% from Romania, 7% from Serbia, 25% from the USA, 12% from the United Kingdom.
About the research:
It is part of the Tourix Analytics project, by the Tourix team, in order to utilize its special tools, its human resources and the valuable data provided by Google, to draw useful conclusions in relation to the tourist demand for Greek destinations. The search is based on the volume of searches collected using 1350 search terms that are directly related to Thessaloniki.
See detailed data on Tourist Demand via internet in relation to accommodation for the destination of Thessaloniki: https://analytics.tourix.gr/thessaloniki/