Procter & Gamble and FC Bayern Munich continue their joint commitment to mental strength and more cohesion, Gütsel Online, OWL live
#TogetherStronger: Procter & Gamble and FC Bayern Munich extend their cooperation. Photo: Procter & Gamble Deutschland GmbH & Co. Operations oHG
Procter & Gamble and FC Bayern Munich continue their joint commitment to mental strength and more cohesion
Schwalbach am Taunus (OTS)
Under the umbrella of #GemeinsamStärker, Procter & Gamble (P&G) will continue their joint commitment to the common good in 2022 with the help of FC Bayern. The focus of the successful cooperation this year is the promotion of mental health and dealing with #crises.
Because even if we are slowly returning to normal after more than 2 years of #corona #pandemic, the crisis-ridden time has left its mark on many people. You continue to feel an inner instability and restlessness. Many of these feelings have been reinforced by the restricted freedom of movement over the past two years. However, exercise and activity to relieve pressure and stress are essential.
P&G’s social commitment starts exactly where it is needed most: As part of the #GemeinsamStärker initiative for a better tomorrow, P&G supports social and therapeutic projects for children and their families with the help of FC Bayern Munich. P&G customers can actively contribute to the successful design of support and assistance offers: With every P&G product purchased from participating dealers, projects are supported by the “RTL Foundation – we help children”. In addition, P&G donates 500 euros for every Bundesliga goal scored by FC Bayern Munich’s two professional teams (men and women). This is how P&G, together with #FC #Bayern #München, stands up for everyone who faces major challenges in everyday life.
FC Bayern ambassador Giovane Élber gave the happy winners of a MeetAnd Greet an understanding of how to free oneself from stressful and pressure situations and how to deal with a crisis in a sustainable way and how important it is to support others and togetherness. At the FC Bayern Munich training ground on Säbener Straße, 16 participants were able to exchange ideas with the sports legend and a mental coach on the topics of mental strength, self-confidence and resilience. When mastering a skill course, practical tips were given with which one can better face the expected challenges. At the same time, it was shown how important movement and activity are in order to regain one’s inner balance in stressful situations.
The former FC Bayern Munich player was able to talk about his many years of experience as a #soccer professional and give the participants valuable tips for dealing with stressful situations: »If you enjoy what you do, then you give yourself a lot of strength. Mental strength comes from within. If you realize that, you can do anything. In addition, a strong bond between friends and family is important for your own mental strength«, says the 4-time German champion and cup winner Giovane Elber. In the round of discussions with the winners, one or the other ritual of the soccer professional came to light, especially when asked how Giovane motivates himself to stay positive, it became amusing: »I get up in the morning, look in the mirror and say something positive about me, because positivity is an important factor in mental toughness. Not allowing bad thoughts, but in everything [Sic!] seeing the positive side helps,” he adds.
#TogetherStronger for better togetherness
The cooperation with FC Bayern Munich is now coming under the umbrella of the large initiative #GemeinsamStärker, which is particularly committed to a change of perspective and sets an example for more solidarity, community spirit and cohesion. Under #GemeinsamStärker, P&G in Germany, Austria and Switzerland bundles a total of 21 campaigns and projects for social justice, sustainability as well as #equality and #inclusion.
Since 2022, #GemeinsamStärker has developed into an even bigger community project, because nowadays it is more important than ever to approach and listen to each other. A central building block is the #GemeinsamStärker community. Interested parties can become part of the community and, with their participation in various campaigns digitally or locally, set an example for more social interaction and collect donations for various social projects. Part of the donations goes to the “RTL Foundation – we help children”, which has been supported by P & G for many years.
Gabriele Hässig, Director of Communications and Sustainability DACH explains: »#GemeinsamStärker is much more than just a hashtag. It is in our DNA to make a contribution to mental strength, to raise awareness of peaceful coexistence and, even in the current time, to adopt different perspectives in order to be there for one another.«
#TogetherStronger is supported by P&G brands
In addition to various fundraisers, many P&G brands also support the project with various campaigns. Big brands like Always, Ariel, Braun, Gillette or Pampers are in the process of supporting various projects related to #GemeinsamStärker.
About Procter & Gamble
Procter & Gamble (P&G) offers consumers around the world one of the strongest portfolios of high quality and leading brands such as Always, Ambi Pur, Ariel, Bounty, Braun, Charmin, Crest, Dawn, Downy, Fairy, Febreze, Gain, Gillette, Head & Shoulders, Lenor, Olay, Oral B, Pampers, Pantene, SK II, Tide, Whisper and Wick. P&G operates in 70 countries worldwide.
About #TogetherStronger
#GemeinsamStärker is a Procter & Gamble initiative that was launched in March 2020 to set common signs of good. Under the guiding principle of #GemeinsamStärker – standing up for social justice, inclusion, equality and sustainability – P & G supports a total of 21 projects with donations in kind and money. Together with employees, trading partners and media partners as well as the P&G brands, interested parties can here become a part of this movement and make a positive contribution to social interaction.