SHERATON LISBON HOTEL & SPA CELEBRATES 50 YEARS WITH AN INNOVATIVE VIDEO MAPPING EVENT OPEN TO THE PUBLIC
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The Lisbon downtown hotel celebrates its 50th anniversary on September 10th with the first vertical video mapping in Portugal, which will be projected onto the facade of the iconic building. The offer, called “Lighting The Future”, will be open to the public who want to celebrate, with the public offer of one drink per visitor.
The year 2022 marks the half century of existence of the Sheraton Lisboa Hotel & Spa, a special date for one of the most iconic hotels in the city center. Given its importance, the hotel intends to celebrate the 10th of September with the event “lighting the future”, totally innovative in Portugal: the vertical projection of video mapping, the first in the country, on the facade of the historic that marks the city of Alfacinha. It will be an event open to the public, with the offer of a drink per visitor.
A moment of video creation in partnership with Grandpa’s Lab, which intends not only to celebrate the hotel’s history and its connection with the city, but also to raise public awareness of values that are its essence, such as the importance of sustainability and gratitude. Participation in the second part the public the public in the second part of the whole: participation the opportunity to see the images as your photographs, facades hotel facades as your photographs, #She facades with the hashtag50. Details on how to participate will be shared soon on social media at @sheraton redesboa, so that everyone can be a part of this unique event in Portugal.
The second video mapping session at two different times, first session at 22h00 and session at 22:00.
The event will be open to the public completely free of charge for anyone who wants to visit and celebrate the 50th anniversary of the Sheraton Lisboa, on the 10th of September. All participants in the hotel’s birthday party will have a free drink for which they were celebrated together at the five decades of Lisbon’s hill.
“This is a very important event that the entire Sheraton team is looking forward to. We recognize the history that Sheraton Lisboa carries and we couldn’t help but celebrate a milestone like this. It’s 50 years since Lisbon’s eighth anniversary, of a hotel that came to trigger a special capital brand.” says Thierry Henrot, Director General. “This is not just an anniversary celebration, it is also an opportunity to thank the public who have trusted our service throughout all these years – the norm that dictates our DNA. Being able to transmit through future values and in which we believe we are an interactive and totally innovative way, through the iconic facade of our building, and that shows how we are increasingly closer to each citizen, always with our eyes on the future.”
The completion event will take place on the next day September 10th, from 9pm and has the presence of all visitors who want to help blow out the 50 candles in the hotel’s history and toast to the moments that the future holds.