Paper to the treasure, the competition that raises awareness of waste recycling returns to Naples
Get back to Naples Saturday 9 April the “Treasure card” Of Comieconational consortium for the recovery and recycling of cellulosic-based packaging, a team competition designed to inform and raise awareness on the value of the recycling cycle of paper And cardboard and on the importance of separate collection. The game will take place on Saturday morning in Piazza Dante, starting at 10.30.
In the hemicycle created by Luigi Vanvitelli, the “Carta al treasure” space will be set up, with original cardboard furnishings, the reception area, the “Riciclatutto” final challenge area and the workshop for girls and boys, with activities and games focused on uses creative card. «Carta al Tesero», organized by Comieco with the municipality of Naples and Asia Napoli, in the activities of the 2022 charter week and is the first stage of an initiative that, in the coming weeks, will touch other cities along the peninsula.
«Also in 2022“ Carta al Tesoro ”kicks off from Naples – declares the deputy director of Comieco Roberto Di Molfetta – to reaffirm the link with a city that in recent years has consolidated a significant growth in the separate collection of paper and cardboard, thanks to the commitment, care and attention of people. In 2021 we recorded in Campania a 14% growth in the quantities of paper and cardboard collected by the Municipalities affiliated with Comieco, for a total of 203 thousand tons. Today it is essential to continue on this path to make the city an increasingly healthy and livable environment ».
Participants in Carta a treasure will compete for victory in the final game, the “Recycler”: for the first 3 ranking prizes for 3 thousand euros in shopping vouchers. Gaetano Manfredi, Mayor of Naples, declares: «Our administration is investing heavily in promoting separate waste collection and citizens are responding with great sensitivity. This initiative wanted by Comieco is fully part of the strategy we are implementing as a councilor for the environment together with Asia. Starting from the younger generations as in this case is the best way to build an eco-sustainable future “.
According to the sole director of Asia Napoli, Domenico Ruggiero, «Investing in the bottom up of all the actors of a community in the field of waste awareness is the winning strategy. In particular, it is essential to continue to promote the consolidation of a culture of paper and cardboard recycling that can also be given in reference places such as schools, churches and in all meeting points. As part of an integrated strategy – adds Ruggiero – it will be increasingly necessary to respond, on the one hand, to the needs of large paper and cardboard producers and, on the other, to optimize collection through the use of specific systems that allow the reduction of volumes produced by large users. Making industrial processes efficient, enhancing recycling, improving collection services and increasing the quality of life for all citizens represent the final goal we aim for every day with our work “