Time for India: Roadshows in Sweden! Focus on unleashing India’s business potential
More than 200 participants have signed up for the week-long roadshow in Sweden, to strengthen India’s bilateral trade and economic relations with the European nation.
The focus of the roadshow will be on showcasing the opportunities that exist in both Indian and Swedish markets in different sectors and how companies on both sides can discuss future investments. There are business opportunities that can be exploited in India, despite the setback after the second wave of covid-19.
‘Time for India’ is a series of breakfast seminars during which it will take place between representatives of companies from both sides from different sectors and markets, and given the latest economic developments after COVID-19, the representatives will have a chance to exchange notes on how to strengthen India’s business strategies.
For the week-long roadshow in Sweden, the high-level delegation will leave India under the leadership of the country’s ambassador to India Klas Molin, together with him will also Sweden’s Consul General to Mumbai Anna Lekvall, advisor for science & innovation and trade Per-Arne Wickström, Markus Lundgren, Trade Commissioner Cecilia Oskarsson, and Director General of the Swedish Chamber of Commerce to India Sara Larsson. They were later joined by India’s Ambassador to Sweden & Latvia Tanmay Lal and Chairman of Sweden India Business Council Håkan Kingstedt.
The more than 200 delegates will hold meetings and seminars in various cities, including Stockholm to Luleå, Gothenburg to Malmö. It will be attended by a large number of companies and Swedish investors.
Travel to Sweden after covid
According to a top diplomat in Sweden, travelers to that country are expected according to the policy to take COVID-19 tests on arrival. No quarantine or vaccination is required to enter Sweden.
The European nation also had a travel ban during the pandemic, which is now being reviewed. However, visas were issued for important trips including business purposes as well as students. Travel for tourists has not yet opened.
What will be the focus of the roadshow?
The focus of various seminars and meetings will be to share with interested companies and those interested in trading and investing in India about the enormous opportunities that exist.
What is the goal?
Ambassador Klas Molin from Sweden in India says: “Our goal is to increase opportunities, employment, investment and the flow of services and goods between the two countries.”
This show is part of an ambition shared by the leaders of both countries to strengthen and increase bilateral trade and investment.
Team Sweden and Team India will assist in the process of meeting representatives of decision-makers, the private sector and the government to talk about investment and trade and how to facilitate further business cooperation.
According to Sweden’s Trade Commissioner Cecilia Oskarsson, there is potential for cooperation and investments.
“The Indian government has included most of the major infrastructure sectors in India which will have 100% foreign direct investment. And this will be done via the automatic route,” the Trade Commissioner added.
Bilateral ties
India is a huge market for Swedish companies. There are opportunities to sell not only fighter jets but also weapons and household goods in huge chains such as Ikea.
Bofors 155 mm Howitzer field cannons in Sweden continue to be in the service of the Indian Army and deployed along the line for actual control. SAAB’s “Gripen” fighter jets compete for the 114, including the Medium Multi-Role Combat Aircraft (MMRCA) fighter jets that the Indian Air Force plans to purchase.
Large chains such as Ikea and H&M are located in India.