The magic of Christmas takes place in the rue des Paradoux and in the rue Boulbonne! After the success of first edition, the initiative of designer Grégory Pebay and his wife Bianca returns to Toulouse. For this second edition, there is not one shop, but two!
On to the main fact
The two boutiques, named “Beautique” (formerly called Doux Noël) bring together the creations of a about thirty local artisans. These two stores thus become the essential place for this end of the year to find responsible and ethical gifts to be placed under the tree.
Gregory Pebay is a painter in Toulouse. © Camélia Balistro/The Independent Opinion
“As a designer, it was important for me and my company to showcase local artisans from different fields of activity. With the two shops, you can give visibility to even more creators,” says The Independent OpinionGrégory Pebay, co-founder of the pop-up store.
Jewelry, decoration, tea…
The store’s offer is very eclectic. What to find the ideal gift to offer.
We sell clothing, furniture, food such as scented Peruvian cupcakes, jewelry, leather and fabric accessories, handcrafted paper and textile prints, macrame decoration, scented candles, leather goods or even ceramics”, explains Gregory Pebay.
Grégory and Bianca decided to open ephemeral shops to highlight the creators of the region. © Camélia Balistro/The Independent Opinion
The two Toulousains behind the initiative are delighted with the success of the store: “The relationship between the people who and their purchases is very satisfactory, and customer feedback is also very positive”, observes Grégory Pebay. A second experience that motivates Grégory and his company to eventually find premises to open a permanent shop. But before planning, go to… n°23 rue des Paradoux and n° 7 rue Boulbonne to satisfy family and friends at Christmas!
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