The Estrella Mudéjar awards for commerce this year are for establishments in Alcañiz, Andorra and Teruel
The Teruel Provincial Trade Association recognizes the delivery of the Estrella Awards
Mudéjar del Comercio, in its fourth year, to the three best establishments in the province, The Reverse Kingdom in Andorra, Aribiz Jewelry in Alcañiz and Puyo Embou in Teruel.
We are facing the fourth edition of a campaign that is gaining more and more fame and strength
among our merchants, who love this initiative. The Provincial Association
of Commerce, with the collaboration of the territorial associations of the province, put into
The evaluation of businesses is underway through a consultancy carried out by a “Mystery
Shopper”, a mysterious customer who evaluates the work of establishments in many
aspects
This year the participants have been, 45 establishments. The associations of
merchants offer associated merchants the possibility of registering, and among
throughout the year visits and consultancies will be carried out.
After the visit and evaluation of the “Mystery Shopper”, audits are carried out based on
the «mystery customer» methodology evaluating different aspects related to the
time of purchase, analyzing parameters related to the facilities, the
equipment, the placement of products, the showcase and especially the
quality of service provided to the customer.
An initiative that establishments like more and more, the owner of the commerce of the
Reino del Revés in Andorra has declared itself a fan of this campaign as it motivates
establishments to improve and review from within their strengths but also weaknesses
in the face of the customer.
This initiative seeks to improve an increasingly competitive environment, and thus evaluate and
improve their services in a completely objective way and get a service
excellent to offer.
The three establishments that have obtained the highest rating in these audits are
the winners of the Estrella Mudéjar del Comercio Awards are, The Reverse Kingdom in
Andorra, Aribiz Jewelry in Alcañiz and Puyo Embou in Teruel. They got the score
highest in this evaluation process. The award-winning merchants have exhibited
enthusiastic about this recognition and very satisfied with the appreciation of their work.
Audiovisual reports of the three businesses have been made to disseminate them in the
digital channels, to publicize your establishment and listen closely to how it is
have felt upon receiving this award.
Once the audit was carried out, the 45 participating businesses received a detailed report
of the result of the consultancy with the information gathered in the visit and those aspects
where they can improve. All have obtained excellent results, highlighting
their customer service, reception, knowledge of their products and family treatment,
in other aspects.
This year it has been delivered in three locations, in Alcañiz the president of the
Provincial Association of Commerce Teruel together with the manager of the Association of Commerce and
Servicios de Alcañiz, have awarded the “Aribiz Jewelery” trade prize, and in Teruel, the
manager of the Teruel Provincial Trade Association together with the technician of the Association of
Merchants of the Historic Center of Teruel, have awarded the prize to the trade of
“Puyo Embu”.
In “El Reino del Revés” they have been delivered by the president of the Association
Provincial Commerce Teruel together with the manager of the Association of Commerce and Services
from Andorra.
The trade association will continue this project next year, as it allows
advance in the objective of achieving excellence in small businesses in the province of
Teruel