Like the Netherlands and Belgium, is Spain also under the spell of ‘ugly fashion’ such as that of AH, Zeeman, Febo, Aldi and Lidl?
MADRID – Call it ugly fashion or festival fashion, the absolute nonsense of a beautiful advertising opportunity for the shops, also called fanwear. The ‘ly fashion’ that doesn’t seem to exist is booming this summer. Actually, that had been the case for a while when Lidl came up with its own clothing line with their well-known logo and in the blue, yellow and white colors. Febo, Zeeman, Aldi and Albert Heijn are now also participating in the Netherlands and Belgium, but what about this trend in Spain? Can you already buy the ugly Mercadona fashion there?
description you read on… no, there is no Mercadona fashion or clothing line and the chances are slim that it ever will be official (another thing is not official HERE is visible). It is therefore not possible in Spain to buy shirts, polo shirts, caps or slippers with the Mercadona logo, but that is sometimes possible at Lidl and Aldi and even at Carrefour. These shops provide definitive definitive offers, which are often immediate, often sold for much more money and resold on the internet.
The ‘ugly fashion’ of ‘modafea’ is not yet trending in Spain where they may be a little too sober for this development. That certainly does not mean that this fashion trend can also spread to Southern Europe, but for the time being the only ‘ugly fashion’ can be found in the busy seaside resorts where the foreign tourists are sometimes very strange (don’t take it too seriously, huh).
In the Netherlands and Belgium, however, they are not averse to the ugly clothes that go perfectly with the house suit, such as the bright orange Roy Donders Juichpak from the Jumbo supermarket chain of the Spanish slippers from Crocs a few years ago. A few options at a glance:
NEW: Albert Heijn summer outfit
The well-known Dutch supermarket chain Albert Heijn this summer clothing line also has a limited edition summer clothing line. The collection consists of a Hawaii shirt, jogging shorts, socks, a sweater and a bucket hat. All items have a retro Albert Heijn logo and are available from 2.99 euros. Be quick though, because it is a limited edition collection that is available from July 4 and as long as stocks are available at all AH stores and via ah.nl
Aldi festival collection
the Aldi supermarket chain has released the Festivaldi’ collection in Belgium. This collection includes tracksuits, bucket hats, hoodies and t-shirts with Aldi’s signature blue and white striped pattern. The exclusive garments are not for sale in the shops, but can only be obtained through a festival campaign from the discounter.
Lidl fan clothes
It’s been two years since the Lidl supermarket chain came up with a fanwear collection that was for sale in supermarkets and via the website. That was a mega success and the items were quickly sold out in the Netherlands, Belgium, Spain and Germany. There was a whole hype and the fanwear was sold on the internet for more money. Lidl will put the fanwear items back on sale in 2021, but nothing is known about a special edition in 2022.
Zeeman fan collection
‘s shops Sailor have been selling their own clothing line for years, including slippers, socks, hoodies, T-shirts, sweaters, boxers, shorts and even a Frisbee with new shapes in different shapes and colors, the Zeeman logo. Some items from the fan collection can only be purchased via the internet, others can also be found in stores.
Febo snack bar mode
One of the first brands to come up with their own fanwear clothing line in the Netherlands was Febo † Today, this snack bar chain is not only known for its vending machine and the frikandel or croquette from the wall, but also for its very striking fanwear. There are hats, caps, slippers, socks, T-shirts, underpants, towels, house suits, jogging pants, umbrellas and a cool snack bag.