ADD 2022 Verona, Mercedes-Benz Italia Vans celebrates the podium DealerSTAT – News
M.ercedes-Benz Italia Vans, for the third consecutive year, sale on the first step of the podium, winning the DealerSTAT 2022 award, survey on the satisfaction of car and commercial vehicle dealers in the relationship with the car manufacturer.
The award was given to Dario Albano, Managing Director Mercedes-Benz Italia Vans, on 19 May 2022, at the Automotive Dealer Day, the main B2B event for the automotive sector in Europe organized by Quintegia, a reference company for the automotive sector. deals with innovation through research, skills and networking.
As for the LCV category, the expressiveness involved 11 brands and 58% of the Italian dealers who filled out over 400 questionnaires. Mercedes-Benz won the prize with a score of 3.92 (on a scale of 1 to 5), compared to the Italian average of 3.05.
The survey monitored the satisfaction of dealers in the main business areas. Mercedes-Benz Italia Vans was at the top in over half of the areas analyzed, including: relationship, house margins, product, national marketing on the new, local marketing on the new, after-sales management, additional services, incentive systems and training. The aspect most appreciated by the Mercedes-Benz Vans dealer is the quality of the relationship with the brand.
‘Getting on the podium for the third consecutive year motivates us and makes us proud’, says Dario Albano, CEO of Mercedes-Benz Italia Vans.‘The intense work and collaboration with our dealers once again confirms the importance of team spirit, mutual trust and therefore the profitable results achieved together. Efficiency, innovation and reputation are values we believe in, the dealer’s answer by going in the right direction. The historical moment we are experiencing is very delicate, and the challenges to be faced are ever greater: conflict, pandemic, digitization, electrification of the range. Taking on challenges together with our Mercedes-Benz network, with the same authentic team spirit that has characterized us for some time now. ‘