A calendar full of initiatives and new projects mark the way towards the first year of San Marino Outlet Experience. Although international events have generated important changes in mobility, requiring a re-discussion of customer targets, today, in light of the turnout and sales figures for the first weeks of spring 2022 and in particular for the Easter weekend, it is possible to look to the future with optimism. Beyond expectations, the sales figures that recorded a + 30% on tax free on the Easter weekend compared to the average of the previous months. The data relating to the origin of non-Italian customers should be considered very positive. Excellent results come from the monitoring of the collaborations activated with the accommodation facilities of the Adriatic Riviera and the Republic of San Marino that have included a visit to San Marino Outlet Experience in the packages dedicated to their customers. Significant increase in traffic recorded in recent weeks. Great appreciation for the events dedicated to families which were attended by over 300 children. New events, new collaborations and new projects aimed at involving the public and attracting new flows are planned. The event organized by San Marino Outlet Experience in collaboration with the Secretariat of State for Tourism, Cooperation, the Post Office and the Expo, the General Commissariat of San Marino at Expo begins on April 30th with “San Marino EXPO Experience” Dubai 2020 and the San Marino Pavilion Expo 2020 to celebrate the success of San Marino’s participation in Expo Dubai 2020 of the San Marino Outlet Experience was a proud partner. Barbara de Magistris (General Manager San Marino Outlet Experience): “The data on purchases and turnout of this early spring imposes optimism. We have achieved important results thanks to local and Italian customers, but despite people on the move, a percentage of foreign customers, mainly European, was also recorded. The feedback we guarantee from our customers is undoubtedly positive, but equally important to us is the consideration that the brands that confirm their openings or negotiate for new entrants demonstrate to us. We are very focused on planning the future of San Marino Outlet Experience which we imagine increasingly rosy “.

cs San Marino Outlet Experience