Dacia, a Romanian brand that belongs to the Renault Group, has been on an upward trajectory in terms of sales. And not even the pandemic arising from semiconductor supply supplies disrupted the manufacturer’s path in 2021, the year in which a brand low cost lined up by luxury builders, like Bentley or Rolls-Royce, you can grow in an adverse global market context.

With 537,095 units traded over the 12 months of last year, Dacia registered a 3% growth compared to 2020, mainly driven by a success called Sandero.

Around 9000€. Cheapest car on the market just keeps getting better

The 3rd generation played Romanian, revealed at the end of 2021, had its first full year of exercise in 2021 and, once again, did not disappoint. The qualitative leap, together with the maintenance of low prices, will be the basis for a remarkable commercial performance. Uninterrupted retail sales leader (to private customers) in Europe since 2017, Sandero reinforced that status with the sale of 825 units last year. That is, secured 42% of the brand’s total sales, in the 44 countries where it is present. In Portugal, Sandero stamped the entrance to the top 10 of the best selling models with a 7th place achieved on account of the delivery of 3501 units (ACAP data), which represents the biggest growth (44.25%) in the classification of the 10 best-selling models. With one particularity: handled sales to individuals. Better than registration of new registrations, in Europe, the second car with registration of new registrations.

As for the Duster, another of the foundations of Dacia’s commercial success, it managed to be the 23rd preferred vehicle of the Portuguese in 2021, selling 1671 units (ACAP). Globally, it registered 18,001 sales, remaining the “Best selling SUV among retail customers since 2018”, highlight the brand.

But the main novelty depends exclusively on a battery. We refer to the Spring, the crossover that marks Dacia’s debut in 100% electric vehicles. On sale since last March, the small SUV may not even convince in terms of safety, but attracts for the price and impresses by the efficiency – two arguments that are at the base of 46,000 orders by the end of last year, of which 27,876 were delivered in 2021. According to the builder, the Spring has been a measure of fresh air, in which 80% of buyers are new to the brand. And this with regard to other relevant data, of a more global scope: it is 60% of Dacia drivers were not customers of the Renault Group brands and 75% of Dacia owners stay in the group when you decide to change cars. The figures are provided by the CEO of Dacia and Lada, Denis Le Vot, to justify the growing respect that the Romanian brand earns in the industry and among consumers. To the point that Le Vot described it as “a real engine of growth for the Renault Group”.

We guided Dacia Spring. In addition to being cheap, it spends little

Portugal, Dacia registered In a “record share of 4%, corresponding to 5825 units”, informs the brand, while admitting that its overall performance has benefited from an increase in demand from private customers. “In 201, Dacia’s European market share, to 6.2%, to reach a light car record”, noting that it refers to the Romanian manufacturer for the first time, “by the communiqué, noting that it refers first to the manufacturer Romanian, “by the communiqué, noting that the first title of the third best-selling brand in Europe in this channel”.

Jogger is a 7-seater, crossover and cheap van

Para 2022, as Fixed destinations in Jogger, a model that mixes the versatility of a van with a Look more adventurous, crossover type, having as main ingredient the fact that it offers seven seats. This “recipe”, to be used at affordable prices, will certainly contribute to stimulating the brand’s growth. Here, the Jogger is expected to arrive in March, always with the ECO-G 100 bi-fuel, and prices ranging from €14,900 (Essential version with five seats) to €18,450 (Seven-seat SL Extreme).