Video Solutions AG has partnered with Amagi to launch two Advertising Video-On-Demand (AVOD) channels – one in Germany and one in the UK – on Samsung TV Plus, LG, Phillips, TCL and Xiaomi and monetize.
Headquartered in Switzerland, Video Solutions AG operates the AVOD platforms Watch4 and W4Free, which are top movie and TV series destinations for advertisers to reach specific audiences in Germany, Switzerland and Austria and the UK respectively.
“As we expand our footprint, we hope to leverage Amagi’s extensive experience and industry partnerships to expand our offerings to new and diverse audiences,” says Amagi Chris Sharp, Chairman of the Board of Directors of Video Solutions AG. “Amagi also provides us with a very reliable technology backbone through its robust and feature-rich solutions.”
Amagi provides distribution and ad targeting support to both channels using Amagi CLOUDPORT and Amagi THUNDERSTORM, its leading technical offerings for channel delivery and monetization. In addition to providing their broadcast quality video assets, Amagi is also supporting Video Solutions AG in building a comprehensive Free Ad-Supported Streaming TV (FAST – a subset of AVOD) distribution strategy targeting all major players in the segment such as LG, Rakuten TV, ZEASN and more.
“With ever-evolving business models and a growing number of channels and platforms, the ability to quickly and effectively respond to the changing ecosystem is critical,” he says Srinivasan KA, Co-Founder, Amagi. “FAST is our strength and we are committed to doing our best to help Video Solutions AG reach new heights in reach and advertising revenue.”