This weekend of January 8-9, the Toulouse region is hosting two wedding fairs: at MEETT in Aussonne, and at Diagora center in Labège. As we know, the wedding dress sector has been seriously affected by the health crisis. In Toulouse, several traditional shops have had to close their doors because of the many weddings reported or canceled. “And there were two retirements in the city center, therefore multi-brand store closures», Adds Magali Aygaçer, 43 years old.

With her mother Mireille, who ran a wedding dress boutique in Pau, they imagined during the summer of 2021 a new approach with a showroom (workshop shop in French) rue Riquet in the Saint-Aubin district, which is rather the prerogative of designer boutiques.

We don’t have a storefront, so we offer truly personalized, intimate trials.

You have to count around 1.500-2.000 euros the wedding dress. The trends have evolved in recent years, with dresses that are less wide, less voluminous, with more sequined tulle, less lace.

Each year (without Covid) in Toulouse, around 1,500 marriages are registered. Next year, the season is likely to stretch. “Reports and cancellations for 20020 and 2021 will run until mid-October next fall», Specifies Magali Ayçaguer.