A complete success: the MICE Ladies SHEROES TRIP in Innsbruck
Meaningful encounters, strong stories, destination knowledge and lots of fun!
“Thank you for this inspiring and impressive weekend in Innsbruck. Variety and motivation in every respect, strong stories by strong women for strong women in front of an exciting backdrop – where urbanity meets nature and people connect, you allow new thoughts! “ Gabriele Preisinger, Head of New Business at the We are Family agency, summarizes her impressions of the MICE Ladies SHEROES trip in Innsbruck.
The participant Anja Fehler, owner of Mondius Travel GmbH adds: “Great hours together are behind us – after months of isolation exactly the right thing! Exchange, inspiration and encouragement bring us further together – now we can continue with a lot of motivation and fresh event ideas. ”
As the host destination, the Innsbruck Convention Bureau – together with the Convention Bureau Tirol – invited to a very special travel experience: Together with the MICE Ladies Community & Travel Tribe, which connects women from the meeting industry with meaningful travel experiences with added value, the Innsbrucker Power team organized the MICE Ladies SHEROES trip, which took place from October 22nd to 24th in Innsbruck and the surrounding area.
Initiator Christine Stelzer, Managing Director of the Innsbruck Convention Bureau, explains: “For me, the power of the mountains of Innsbruck can be equated with the power of the MICE ladies. The exchange with these power women was very enriching and motivating with regard to the future of the MICE business. I hope that we were able to inspire with the range of the Innsbruck destination! ”
So the program started in the spirit of lively learning formats with the “SHEROES City Day”, who brought the city of Innsbruck to life from the perspective of historical and contemporary women, including culinary delicacies in the traditional “Café Munding” run by strong women. The second day is entirely themed “SHEROES day of action”, where the ladies not only had a lot of fun in a team outdoor challenge driving excavators and ground squares, but were also able to test and use their male and female skills in a playful way. The day was accompanied by a strong female Innsbruck personality, the former snowboard world champion Heidi Neururer, who conveyed her very personal story and how she dealt with crises and the group the strong power of nature through a meditation in the forest. The final one “SHEROES Science Day” started with a personal tour through the world-famous Swarovski Crystal Worlds and culminated in the highlight of this third day: the keynote lecture by physicist Dr. Steinmüller-Nethl, founder of CarbonCompetence GmbH, in the Werkstätten Wattens – a start-up and creative center – the women enthusiastically took pictures. The day was rounded off with a delicious Tyrolean-Thai lunch by Tyrolean Carollne Hanisch, who turned her passion into a profession with her event catering company thailicious Moments and with her mother
The basic idea of the MICE Ladies is to personally connect and strengthen women from the meeting industry through meaningful and inspiring experiences and at the same time to enrich their destination knowledge in cities, regions and locations. In dialogue and workshop formats and in personal contact with strong women from the host destination, the participants of the enriching stories and can exchange ideas personally – on very practical topics such as the compatibility of work and family, especially in the meeting industry, but also about In-depth topics such as resilience in times of crisis and belief in yourself. What is special about the concept: Strong female personalities from the host destinations show the MICE ladies their home and thus provide inspiring new perspectives and a completely new approach to the destination. Shared experiences with the destination ambassadors in and with nature continue to have an effect: on an emotional, cognitive and physical level.
“We were incredibly honored to be able to welcome the MICE Ladies to Tyrol – networking is everything and we were very happy to bring these strong women closer to Tyrol in all its facets!” Veronika Schumann, Team Lead Convention Bureau Tirol summarizes her experience with the MICE Ladies.
About the MICE Ladies:
The MICE Ladies are a travel tribe and boutique community in the business events industry and combine networks, coaching and personal development with lots of adventure, fun and profound personal encounters in wonderful further training courses in MICE destinations. In terms of content, in addition to relevant current industry topics, all aspects of sustainable event planning and impact creation are conveyed. The MICE Ladies thus support several of the SDGs (Sustainable Development Goals): in addition to SG5 (Gender Equality), the programs also promote goals 4 (Quality Education), 11 (Sustainable Cities & Communities), 13 (Climate Action), 14 ( Underwater Life), 15 (Life on Land), and 17 (Partnerships for the Goals).
Further information and contact: www.mice-ladies.com
Image source: Innsbruck Tourismus
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