This year and last summer, Prague organized the campaign In Prague as at Home, through which, according to the municipality, it attracted 150,000 tourists to the city. “We want to stir up the city after the pandemic and help entrepreneurs get customers. And to lure Praguers to places they may have no idea about, “said Mayor Zdeněk Hřib (Pirates). According to him, tens of thousands of jobs were lost due to the covid. “That is why we support this support,” he said.
According to project director Lukáš Nádvorník, the streets of Prague are half-empty not only due to the loss of tourists, but also because some Praguers do not go to the city and stay at home. “Our goal is to literally look for Praguers from the apartments and get them to the streets to consume earlier what their city has to offer, ie culture, interesting businesses, to go to galleries and theaters, to discover parks where they do not normally go “He said.”
A website has been created that brings together information from all areas in one place. It includes a catalog including, among other things, places of interest, cultural institutions, monuments, gardens, parks or services. People will be able to evaluate and participate in the competition with individual peculiarities. An editorial team was formed, which manages the site and adds new information. Interested parties can apply for the project from midnight today. According to Nádvorník, the theater was the most active so far.
According to representatives of the municipality, we will not duplicate with existing websites dealing with leisure activities. “There are dozens of websites and platforms, but each looks at it from one angle. But in order to gather all the information about what is going on, opened or happening in Prague in one place, it is nowhere to be found, “said Nádvorník.
According to councilor Jan Chabr (TOP 09), city representatives meet with entrepreneurs with whom they devise similar projects. “A year and a half ago, we agreed that the city could not send so-called helicopter money to all fields, but they could help in other ways,” said Chabr.