Salzburg clothing manufacturer Schneiders brings traditional costumes to Italy
A boutique in the elegant Via Rossari, a few steps from the glamorous luxury street Via Montenapoleone, was chosen. The store offers both men’s and women’s fashion. The fast 200 square meter store was inaugurated by Schneiders CEO Wolfgang Binder. He holds a 40 percent stake in the company, which has initiated extensive restructuring in recent years. The store was opened together with a Milanese customer of the Schneiders group, Modica Milano.
Shop opening in Milan
“We are very pleased that we have managed to be present in such a prominent place,” said a company spokeswoman in an interview with the APA. Schneiders does not rule out further shop openings in the fashion country of Italy. “Man in Milan on the rise, the people have mentally survived the pandemic, or have learned to live with it, and want to go out again, celebrate parties, etc., especially in the premium segment, in which we operate, the purchases are closely connected with emotion and therefore is It is very good and important for us that you prevent the positive mood and the will of the people that everything goes on well, “emphasized the company spokeswoman again.
Salzburg clothing manufacturers bring traditional costumes to Italy
The Schneiders Group, which employs 100 people in Austria and Germany, consists primarily of the two Salzburg operating companies Schneiders Brille GmbH and Habsburg Kleidermanufaktur GmbH. Both companies produce and sell indoor and outdoor clothing in the fashionable segment, as well as traditional and hunting clothing. The group operates a flagship store in Salzburg. Soon a boutique will be opened in Dornbirn. There are also a few shops in outlets in Austria and Germany. Since Schneiders is a wholesale company, the focus is on the dealers and not on their own stores, says the company spokeswoman.
(Source: APA)