PowerCell Sweden: launches new business area to facilitate the transition to hydrogen-electric solution
Over the past year, the growing need for a transition to more sustainable production and energy use has led to a significant increase in interest in hydrogen-electric solutions. To make it easier for customers in different segments to explore opportunities with hydrogen and fuel cells,
“Over the past year, we have noticed how customers have moved from a phase where they order individual fuel cells for exploratory testing of our technology to begin to calculate how hydrogen-electric solutions can offer a long-term alternative to existing and often fossil-based technologies. Many customers will “leaving behind technology that they may have used for almost a hundred years in favor of completely new solutions that they have minimal experience of. We have an important role to play in making the transition simple and smooth. We want to create security for the customer”, says Richard Berkling, CEO of
By facilitating the transition to emission-free, hydrogen-based solutions, PowerCell also expects the new business area to strengthen the company’s product sales and contribute to the growth of its core business.
“We can see that our many years of experience in research and development in fuel cells and hydrogen fields can create significant customer value higher up the value chain. This expands our position in the value chain and gives us the opportunity to benefit from valuable application data for further business development and the next generation technology, says Richard Berkling.
The new business area will conduct operations in four main areas: consulting services, application projects, turnkey solutions and training. Consulting services will offer a comprehensive analysis of customers’ requirements, including suggestions for various technical solutions. Solutions that are not based on hydrogen and fuel cells will also be evaluated and recommended if they are better adapted to meet customer requirements. Application projects will be based on PowerCell’s industrially stable fuel cell stacks and fuel cell systems and will be combined with the company’s ability to make project-specific and application-related customizations.
The new business area will be led by Andreas Bodén, who is responsible for presenting new strategic business initiatives and driving the development of new product offerings with complementary business models.
“Transition Services will play a crucial role in our customers’ transition to hydrogen-electric solutions and thus constitute an excellent complement to the current offering,” says Andreas Bodén.
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PowerCell was founded in 2008 as an industrial spinout from
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