The seventh Hennuyer restaurant will open on September 29 and will present itself in an unexpected style. If customers squirmed impatiently at the sweet smell of grilled meat, they should now salivate at the sight of the steak wriggling amid the flames. Indeed, the kitchen at the back will be visible from the counter, revealing the flaming grills that give the burger its unique taste. Enough to awaken more than one sense!
Determined to impress, the brand has bet on the novelty of developing a new service concept, designed to offer an optimal customer experience and it is in Estaimpuis that it has chosen to inaugurate it. Thus, a digital menu has been installed above the terminals at the entrance to offer a better user experience, consumers will enjoy table service and, finally, the restaurant will present two avenues for the drive-in, a first in Belgium. Customers can also admire the restaurant’s Royal decor with its vintage and contemporary look, reflecting the company’s new visual identity. Who is not eager to discover?
“This restaurant is one of a kind, we called it as the prototype of the restaurant of the future. The kitchen has been redesigned with a view to better transparency. Customers will appreciate the grill flames visible at the back of the counter, which will bring a warm touch to the restaurant. We are also happy with the double drive-in track. It will allow a more efficient service, by providing the size of the files of cars. All these novelties have been thought out so as to best meet the expectations of our customers to offer them the best possible experience “, says Kevin Derycke, CEO of Burger Brands Belgium.
A strategic location at the new shopping center
Located in the Mains & Sabots car park, the choice of location is particularly judicious. Indeed, this new shopping center welcomes its customers every day of the week, including Sunday. Neighboring Mouscron and halfway between Kortrijk and Tournai, close to the E403 makes it easily accessible to local burgers and others! Living as a trader will be delighted with this newcomer, one between two races during an afternoon shopping, the other during a deserved break during a working day.
“We are delighted to be one of the available brands at the new Mains & Sabots shopping center. With its various shops and sufficient free parking spaces, our new common address with an ideal location “, conclusion Kevin Derycke.