It is the most anticipated event in the entire fashion sphere: Paris Fashion Week opens from this Monday, September 27 and until October 5, with many face-to-face parades, after several seasons undermined by the pandemic. of Covid-19.
In total, 97 houses will present their spring-summer 2022 women’s ready-to-wear collections during this week, with no less than 37 physical parades planned in the French capital, a first since the start of the coronavirus crisis. So many unmissable events for fashion aficionados the website of the Federation of Haute Couture and Fashion (FHCM). CNEWS has selected some of these unmissable Fashion Week events.
Saint Laurent back on the official calendar
A year and a half ago, the Saint Laurent house decided to leave the official Fashion Week calendar, in a context of crisis and with a desire to think about more reasoned production and consumption of clothing. “Aware of the current economic situation and the changes it has brought about, Saint Laurent makes the decision to repay its approach on time and establish its own schedule. Today more than ever, the brand will control its frequency and legitimize the value of time, at its own pace, while privileging the relationship with people and their daily lives, ”declared the luxury house in a press release in April 2020.
But against all expectations, Saint Laurent is well on the calendar for this spring-summer 2022 season. The parade will take place face-to-face, with a limited number of guests, this Tuesday, September 28 at 8 p.m., the house’s usual time slot. A way to recover after a complicated year for the luxury sector?
It is also the choice made by all the behemoths of fashion and luxury: Dior, Louis Vuitton, Chanel, Chloé, Hermès, Isabel Marant or even Givenchy will also resume physical parades, after several collections presented at a distance. Covid crisis requires them to present their health pass to access the presentations.
the 4th L’Oréal Paris fashion show
If it is not on the calendar of the Haute Couture federation, it will undoubtedly be one of the most relayed fashion shows on social networks: the cosmetics giant L’Oréal Paris is organizing the fourth edition of its parade on Sunday. October 3 at 3 p.m. The event will take place on the Esplanade du Trocadéro, its other name the Parvis des droits de l’Homme, renamed for the occasion as the Parvis des droits de l’Homme et de la Femme. It will be open to the public and broadcast live in over 30 countries around the world.
“The parade will convey a strong message in favor of self-esteem and upset the codes of traditional parades by inviting the public to join the program” Stand up against street harassment “”, according to Delphine Viguier-Hovasse, the international general manager by L’Oréal Paris, cited by the Fédération de la Haute Couture.
Several ambassadors of the cosmetics brand must therefore parade on the podium, in particular the singers Camila Cabello and Yseult, or even Camille Razat, actress of the series “Emily in Paris”, all dressed by great designers.
the parade tribute to Albert Elbaz
Fashion week will end with a parade paying tribute to Albert Elbaz, former artistic director of the Lanvin house, who died last April of the Covid-19, at only 59 years old. AZ Factory, founded in 2019 by Albert Elbaz, announced that this fashion show, “Loves Brings Love” (“Love brings Love” in French), will be a collaborative show, with the participation of more than 40 couturiers .
The goal: to create a parade inspired by the Théâtre de la Mode, an exhibition that took place in April 1945 and brought together the biggest names in fashion of the time. Albert Elbaz had always dreamed of being able to create a show inspired by this event. A vibrant tribute to this fashion enthusiast, which will take place on Tuesday 5 October at 8 p.m., and will be broadcast live by the FHCM.
… And many other events, online and live
Other parades will certainly be sensational, especially that of the house of Balenciaga, which has talked a lot about her in recent weeks for having dressed Kim Kardashian at the MET Gala, and announced her collaboration with the video game Fortnite. The first show of Charles de Vilmorin, a young fashion prodigy, for the Rochas house is also eagerly awaited.
Marine Serre, Agnès B. and even Nina Ricci meet live on their social networks for the presentation of their collections remotely.
Finally, this Fashion Week will also be the time for the opening of several exhibitions devoted to fashion in the capital: “Thierry Mugler: Couturissime” at the Musée des Arts Décoratifs from September 30; “Vogue Paris: 1920 – 2020” at the Palais Galliera from October 2, and finally, “Cinémode by Jean-Paul Gaultier” at the Cinémathèque from October 6.