From October, artistically painted heart sculptures like flowers will sprout from the ground in the larger Swiss cities. With the open-air exhibition “HeartBeats Swiss Tour”, the initiators Claudia Knie and Carolina Caroli want to support those people who are particularly suffering from the consequences of the corona pandemic. Liechtenstein is also involved in the project. When looking for an online auction solution to sell the art objects, Claudia Knie found what she was looking for at Kyberna AG in Vaduz, as announced by Kyberna. The tour starts on October 6th on the Bundesplatz in Bern.
HeartBeats is a project that combines art and a good cause. With great dedication, artists have painted over 60 heart-shaped sculptures. The hearts are made of synthetic resin, are 150 centimeters high and rest on a base. They radiate zest for life, tell crazy, humorous or critical stories, speak of love, longing and pain. You can touch, be astonished, make you laugh, ask questions or regenerate you to think.
Proceeds for the benefit of needy children and young people
When the exhibition is over, some of the hearts will be auctioned online. The Kyberna auction platform developed in Liechtenstein is used. 85 percent of the proceeds go to Swiss Solidarity. In doing so, it supports people in Switzerland who have suffered in particular from the corona pandemic: young people who have lost their way professionally and socially, children who suffer from domestic violence and people who have lost their home. The remaining 15 percent of the proceeds go to the artists.
HeartBeats was launched by Claudia Knie and Carolina Caroli. With the campaign, they want to put a smile on passers-by, amaze them and drive away the dark shadows left by the Covid crisis. «With HeartBeats we set an example for humanity and solidarity. We want to convey hope and give the victims of the pandemic their faith in the future, ”says Claudia Knie, co-initiator of HeartBeats and who comes from the famous Knie circus family and now runs Knie’s children’s zoo in Rapperswil.
Kyberna shows heart
The IT company from Vaduz was one of the very first companies to give its full support. The benevolent thought of this creative and touching project convinced the management from the first second. «For us it was nice to feel how our idea affects those affected. So you immediately gave us your commitment, which we appreciate very much, ”Claudia Knie sums up happily.
Liechtenstein curative education center malts its home
As a result of this collaboration, the Kyberna was given the opportunity to paint its own heart. But here, too, a special story wrote the script. At the request of the IT company, the Curative Education Center of the Principality of Liechtenstein (HPZ) was ready to transform the heart into an art object in its own studio with its artists. “The 15 percent of the auction proceeds will benefit the HPZ and its artists in full. », States Jacqueline Frei, Head of Marketing and Sales at Kyberna AG.
The theme of the heart painted in the national colors of red and blue is home. «Our home is Liechtenstein and it doesn’t matter which country someone comes from. Everyone is at home with us, ”says Atelier director Ines Sturzenegger, explaining the basic idea. The lock is a guarantee for stability and farsightedness. In the sense of “building bridges”, the Rhine Bridge is intended to illuminate what connects and not what divides. The golden hearts on the back symbolize all people who live «here». In order to express the sense of community of the 112 nationalities resident in Liechtenstein, the word home or home was translated into these different national languages.