Amsterdam city leaders seek to reinvent the city. As you may recall, a proposal by the mayor, Panka Halasma, submitted to the city council about a year ago, restricted tourists and foreign visitors who would not be allowed to enter the city’s famous ‘coffee shops’. The claim was that many of the thousands of tourists who come to the city most identified with cannabis consumption for leisure purposes, adversely affect the quality of life of Amsterdam residents.
Now that the Corona plague has hit a tourist building, the city’s leaders are interested in conveying to them the city’s tourist thoughts, but not those that have been identified with the city to date, like the Red Light District and cafes specializing in cannabis sales. As of March 2020, Corona Outbreak Club, World, the “Coffee Shops” were shut down for the period. Now that tourism is returning to the city, the intention is it can change the city’s reputation and intimidate its cultural area, which includes art museums and other cultural attractions.
Last month, the municipality launched an advertising campaign worth about 100,000 euros, to encourage visitors interested in quality food, art and nature in those other places that come to consume sex, cannabis and alcohol. In the survey that was commissioned, it emerged that 34% of informants who come to it will visit it less, provide information and foreigners will be barred from entering “Coffee Shops”. By the way, the participation is many developments for British tourists.
“If tourists just want to smoke weed, drink too much alcohol and visit the Red Light District, please stay at home,” said Victor Orhardt, Amsterdam’s deputy mayor. In addition, the intention is that it can move the district is red factors from the city center to its outskirts.