Updates: 17.06.2021 13:05
Released: 17.06.2021, 13:05
Prague – The new retail network HalfPrice from the Polish group CCC is heading to the Czech Republic. The first store will open at the end of September in the Harfa Gallery in Prague. Now the company is hiring employees. The chain is one of the discount stores, offering clothing, footwear, accessories, cosmetics, toys and home accessories. The network has recently entered the Polish market, going to Austria and Hungary. The company informs ČTK about this today. According to Cushman & Wakefield, nine new retail brands entered the Czech Republic in the first half of this year.
“The Czech Republic is a very important market for us, where we have been operating for 17 years. We are convinced that the people of Prague will fall in love with the new chain,” said Dariusz Milek, Chairman of the Supervisory Board of HalfPrice.
HalfPrice started its month at the beginning of May in Poland, where in one and a half years the CCC group opened 13 stores, which were visited by half a million customers. The company wants to have 65 stores under the HalfPrice brand in Europe by the end of this year.
The CCC footwear retail network operates in 29 countries. It has been on the Czech market since 2004, operating 89 stores there. In 2018, CCC Czech reported a profit of approximately 42 million crowns, bringing 1.8 billion crowns. Recent financial results are not available. In addition to brick-and-mortar stores, Czechs can also shop online at ccc.eu, eobuv.cz, Modivo and DeeZee, which fall under the CCC group.
According to Cushman & Wakefield, nine new retail brands have already entered the Czech Republic this year. This year’s first half is the strongest in the last three years, last year six new brands appeared on the Czech market in the first six months, eight the year before. According to Cushman & Wakefield, stores are being opened this year that were postponed last year due to a coronavirus pandemic.
According to Cushman & Wakefield, the most important entry is the arrival of the Irish chain Primark, which today opened a store on Wenceslas Square in Prague. The Italian luxury brand Versace and the Slovak clothing brand Dedoles are also new in the clothing category in the Czech Republic. Among the new brands is also Fielmann ophthalmic optics, Cozy Home furniture and home accessories store, Mr. Jeff, Cinemax cinema network and in the Dobro & Dobro Cafe and Motiko catering section.